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Author

David Meerman Scott

12 books

Books

Eyeball Wars: A Novel of Dot-Com Intrigue2001Cashing in With Content2005World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories2009Marketing Lessons From the Grateful Dead: What Every Business Can Learn From the Most Iconic Band in History2010Real-Time Marketing and PR: How to Earn Attention in Today's Hyper-Fast World2010The New Rules of Marketing & Pr, 2nd Ed2010Newsjacking: How to Inject Your Ideas Into a Breaking News Story and Generate Tons of Media Coverage2011Real-time marketing & PR2011The New Rules of Marketing & PR: How to Use Social Media, Blogs, News Releases, Online Video, & Viral Marketing to Reach Buyers Directly2011Marketing the Moon: The Selling of the Apollo Lunar Program2014The New Rules of Sales and Service2014The Fandom Playbook: How to Create Passionate Fans in a World of Online Chaos2026

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