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World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories

David Meerman Scott

A World Wide Rave! What the heck is that?

A World Wide Rave is when people around the world are talking about you, your company, and your products. It's when communities eagerly link to your stuff on the Web. It's when online buzz drives buyers to your virtual doorstep. It's when tons of fans visit your Web site and your blog because they genuinely want to be there.

Rules of the Rave:

Nobody cares about your products (except you). No coercion required. Lose control. Put down roots. Point the world to your (virtual) doorstep. You can trigger a World Wide Rave: Just create something valuable that people want to share and make it easy for them to do so.

What happens when people can't stop talking online about you, your company, and your products? A World Wide Rave is born that can propel a brand or company to seemingly instant fame and fortune. How do you create one? By learning the secret to getting links, YouTube, Facebook, and blog buzz to drive eager buyers to your virtual doorstep. For free.

In World Wide Rave, David Meerman Scott, author of the award-winning hit book The New Rules of Marketing and PR, reveals the most exciting and powerful ways to build a giant audience from scratch.

GenresWord-of-mouth advertisingViral marketingInternet marketingInternet advertisingCreative ability in businessInterest (Psychology)

194 pages, 10 editions

English edition · First published 2009 by John Wiley & Sons · ISBN 9780470395004

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Editions

10 editions

English

  • World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories · John Wiley & Sons · 2009 · ISBN 9780470395004 This page
  • World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories · Gildan Audio and Blackstone Publishing · 2021 · ISBN 9798200565481
  • World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories · Gildan Audio and Blackstone Publishing · 2021 · ISBN 9798200565498
  • World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories · John Wiley & Sons · 2009 · ISBN 9781282030787
  • World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories · Gildan Media · 2009 · ISBN 9781596593473
  • World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories · John Wiley & Sons · 2009 · ISBN 9780470430453
  • World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories · John Wiley & Sons · 2009 · ISBN 9786612030789
  • World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories · John Wiley & Sons · 2009 · ISBN 9781118258286
  • World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories · John Wiley & Sons · 2009 · ISBN 9780470459423
  • World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories · Wiley & Sons, Incorporated, John · 2009 · ISBN 9780470430460

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