The Social Animal
Completely revised and updated, this edition of The Social Animal is a compelling introduction to modern social psychology. Through vivid narrative, lively presentations of important research, and intriguing examples, Elliot Aronson probes the patterns and motives of human behavior, covering such diverse topics as conformity, obedience, politics, race relations, advertising, war, interpersonal attraction, and the power of religious cults.
GenresSocial psychology
548 pages
English edition · First published 1999 by Worth Publishers · ISBN 9780716733126
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