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Built for Success: The Story of MTV

Sara Gilbert

MTV. Pixar. Target. Twitter. They are names recognized around the world today, but just how did these companies grow into global giants? Creative Education's popular Built for Success series now spotlights four more flourishing corporations and introduces the leaders who guided them to prominence. Each title surveys the featured company's complete history, examining its triumphs and failures, products and innovations, and the impact it has had on the lives of people around the globe. An outstanding resource for STEM units on contemporary technology and industry. In this title, take a look at the origins, leaders, growth, and innovations of MTV, the music video channel founded in 1981, which is one of cable television's leading entertainment channels today.

GenresJuvenile NonfictionBusiness & Economics

48 pages, 11 editions

English edition · First published 2011 by Creative Company · ISBN 9780898129823

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Editions

11 editions

English

  • Built for Success: The Story of MTV · Creative Company · 2015 · ISBN 9780898129823 This page
  • Built for Success: The Story of Twitter · Creative Company · 2015 · ISBN 9780898129854
  • Built for Success: The Story of Target · Creative Company · 2015 · ISBN 9780898129847
  • Built for Success: The Story of Pixar · Creative Company · 2015 · ISBN 9780898129830
  • Built for Success: The Story of FedEx · Creative Company · 2013 · ISBN 9780898127621
  • Built for Success: The Story of Wal-Mart · Creative Company · 2012 · ISBN 9780898126624
  • Built for Success: The Story of Apple · Creative Company · 2012 · ISBN 9780898126594
  • Built for Success: The Story of Starbucks · Creative Company · 2011 · ISBN 9780898127379
  • Built for Success: The Story of Starbucks · Creative Company · 2011 · ISBN 9781897563076
  • Built for Success: The Story of McDonalds · Creative Company · 2011 · ISBN 9780898127560
  • Built for Success: The Story of Google · Creative Company · 2011 · ISBN 9780898127553

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