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Influence, New and Expanded

Robert B. Cialdini

"In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini-the seminal expert in the field of influence and persuasion-explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations"--

GenresInfluence (Psychology)Persuasion (Psychology)Compliance

568 pages

English edition · First published 2021 by Harper Business, an imprint of HarperCollins Publishers · ISBN 9780062937650

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