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Influence

Phd Cialdini Phd

Changing hearts is an important part of changing minds. With research into how appeals to human emotion can help you make your case and earn authority as a leader, this book presents both comprehensive frameworks for developing a influence and small, simple tactics that you can use to convince others every day.--

GenresSelf-HelpMotivationalSuccessBusiness & MoneyMarketing & SalesConsumer Behavior

1 pages

English edition · First published 2016 by HARPER BUSINESS · ISBN 9781624608049

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